Daily Apple Quiz » Tony Hawk http://www.dailyapplequiz.com A new Apple trivia quiz question every weekday! Fri, 30 Jul 2010 17:31:24 +0000 en hourly 1 http://wordpress.org/?v=3.2.1 The “Switcher” who became an an Internet phenomenon http://www.dailyapplequiz.com/the-switcher-who-became-an-an-internet-phenomenon/?utm_source=rss&utm_medium=rss&utm_campaign=the-switcher-who-became-an-an-internet-phenomenon http://www.dailyapplequiz.com/the-switcher-who-became-an-an-internet-phenomenon/#comments Mon, 14 Dec 2009 18:39:04 +0000 aj http://www.dailyapplequiz.com/?p=141 Ellen Feiss in Apple Switcher TV Commercial

Ellen Feiss in Apple “Switcher” TV Commercial

Prior to Apple’s “I’m a Mac. I’m a PC” series of television commercials, the company ran the “Switch” campaign beginning in 2002. The ads featured ex-Windows users discussing the assorted bad experiences that motivated them to switch to a Macintosh. Some of the ads featured celebrities such as Tony Hawk and Will Ferrell.

But of all the “Switchers”, Ellen Feiss was perhaps the most notable. A high school sophomore at the time, Feiss told the story of her Windows PC destroying a term paper she was writing. (“It’s kind of… a bummer.”)

When the "Switcher" ad featuring her first aired, why did Ellen Feiss gain immense notoriety overnight and become an Internet phenomenon?
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